Game On: FUGA announce deals with Riot Games and Canada’s Monstercat
November 15th, 2018 | New York, United States
● First Riot Games track under agreement debuts to a massive global audience
● Deals also confirmed with Nashville’s Big Yellow Dog, Mexico’s Movic, and LA label and aggregator Alpha Pup
FUGA, the industry-leading technology and services company for rights holders, continue a period of sustained international growth with the announcement of partnerships with League of Legends’ developer Riot Games and EDM pioneers Monstercat.
FUGA’s partnership with Riot Games encompasses ongoing global digital distribution, excluding China and South Korea, for the entire musical catalogue for League of Legends. This includes the current release “POP/STARS” from pop culture sensation, virtual band K/DA. The group’s music debuted on Saturday 3rd November during the opening ceremony for the finals of the League of Legends World Championship in Seoul, South Korea to a massive global audience. The hit song has charted on pop charts worldwide and has shown no sign of slowing down, rocketing past 50 million views within two weeks on YouTube alone, spawning countless tributes and covers in the process.
FUGA have also struck a global digital distribution deal with the innovative independent electronic record label and brand Monstercat. The Vancouver, BC label source and curate the soundtrack for the hugely popular video game Rocket League, serialising the tracks through compilation ‘mixtape’ albums. The latest of these is ‘Rocket League x Monstercat Vol. 4’, released this September. Monstercat work with some of the biggest stars in EDM including Marshmello, who scored a platinum single with ‘Alone’ in 2016.
These deals recognise the growing influence of esports on listening habits: League of Legends is the most played PC game in the world with over 100 million monthly players whilst Rocket League now has 50 million players worldwide according to a recent PC Games article.
Beyond esports, FUGA have grown their client base in the Americas.
Big Yellow Dog, the Nashville based artist development company and publisher, are now working with FUGA on digital distribution for selected releases including singer-songwriter Leah Nobel. Big Yellow Dog have previously developed major artists including Grammy award winner Maren Morris and Billboard country chart topper Jessie James Decker.
Mexico’s Movic Records, whose roster includes Latin Grammy nominees Los Claxons and the widely popular rock band Panda / PXNDX, are another new addition to FUGA’s global digital distribution roster. Meanwhile, Alpha Pup, the Los Angeles-based boutique aggregator of over 80 independent record labels including Flying Lotus’ Brainfeeder, have selected FUGA as their new partner for catalogue management and deliveries worldwide.
In further significant news for the company, Spotify and Apple recently confirmed FUGA as a preferred distribution partner.
Commenting on the deals, FUGA CEO Pieter van Rijn said, “We’re very excited to be partnering with two of the most innovative companies in the field of esports, a rapidly growing area for music promotion and consumption alongside signing more deals with respected rights holders across the globe.”
“Working with FUGA allows us to focus on production and creativity,,” said Toa Dunn, Head of Riot Music Group. “They really understand how important our players and talent are to us, and we’re looking forward to working together in the future.”
Daniel Turcotte, Head of Business Affairs at Monstercat said: "Monstercat has always prided itself on working with similar forward thinking companies, and that is exactly the case in working with FUGA."
- K/DA opening ceremony
- PC Games article
- Riot Games